BluePencil Ultd.

© 2009 BluePencil ultd.

email: tansley@bluepencilu.com

(480)-818-2241

centercontent


BluePencil Ultd. is the online portfolio of Steve Tansley. Steve is a published illustrator and an accomplished designer. His nimble approach, considerate application and transparent communication create immediate value for all his partners.

Steve's work has celebrated many honors including two Prisma Awards, Phoenix Addy Award, and a Summit Creative Award for Excellence in Design. He is a member of the AIGA and is the co-creator of Goodfences, a hilarious web comic. He is also a featured collaborator for the newest web comic community called Cartoonity. Now as a Lead Creative for Bulbstorm he is designing interactive idea campaigns as marketing tools for mid-level companies.

PENCIL NUBS & BITS 11.30.09 - Desert Botanical Garden

Berlin-Agave Yeca Forest


Click here or on the image above.

If you happen to go to the Desert Botanical Garden in Phoenix, Arizona you'll see a new exhibit called "The Berlin- Agave Yucca Forest". I was fortuante enough to create the signs that surround the new forest area. The forest boasts some large Joshua trees and other rare desert plants.

PENCIL NUBS & BITS 10.01.09 - Direct Diabetic

Direct Diabetic Supply


Click here or on the image above to visit the site.

The latest site I've designed launched this month. Direct Diabetic Supply redesigned their brand with the help of Thinking Caps. From their new logo and marketing material I pulled aspects into the new interactive design. It supports their brand nicely.

PENCIL NUBS & BITS 09.23.09 - Eric's Vision

Eric's Vision


Click here or on the image above to visit the site.

I launched a new site this month with the great group at All Stars Helping Kids. Eric Scoggin a professional footbal player contracted ALS, but before he pased away he established the foundation Eric's Vision to help fight ALS and educate people about the disease.

PENCIL NUBS & BITS 08.31.09 - The Calling

The Calling


Click here or on the image above to view the full illustration.

The Calling; Knights of III, is a proposed book idea with writer Michael Sortino. A faith-based series of superheroic adventures set during a time of Primordial Upheaval. Some of the ideas if fleshed out could take on some challenging but rich illustrations. I'll keep you posted on the progress.

PENCIL NUBS & BITS 07.02.09 - City of Tempe Arizona and Nicomia

Education Recycling Information Center


Click here or on the image above to view the interactive displays (hint: zoom in if you have Safari).

If you happen to see these characters driving down the road in Tempe Arizona then you are seeing my latest design and illustration project. The City of Tempe along with Nicomia Design and Fabrication partnered with me to create ERIC (The Education/ Recycling Information Center. My task was large but simple, aid with the creation of 2 characters that will promote the initiative. And then, assist with graphic development for the interactive stations and information panels that will engage children and adults while they learn about the virtues of reducing, reusing and recycling.

Eric the desert tortoise and Wishbone the pack rat take the kids through an interactive journey thanks to the wizardry of the folks at Nicomia who brought this environment to LIFE!. This traveling museum-style information center will be a centerpiece to Tempe's long celebrated efforts of becoming Arizona's top "Green" city. Look for it at local events in downtown Tempe and be sure to take the kids, they will learn alot and have a blast too!

Click here or on the image above to view the interactive displays (hint: zoom in if you have Safari).

PENCIL NUBS & BITS 06.09.09 - Lumisano

Lumisano, Healthy Living for Busy Bodies


One project that has been an ongoing process of exploration has been helping to create the brand identity for Lumisano, a company that will introduce products that help improve our lives. I'll reveal more as I am allowed and as the brand further develops. They have a keen and exciting view of the world and how we can all live better.

PENCIL NUBS & BITS 06.07.09 - Sketchbook

Sketchbook


I'll love keeping up with my sketchbook. Here are some samples. Click here or on the image above.

PENCIL NUBS & BITS 05.02.09 - Master Cheap in Vector

Master Cheap


View full image

Thank for the feedback in February, a rousing din went up that I should vectorize my cartoon of the "Master Cheap" rather than pen and ink. I like the result as well. Best of all my kids got a kick out of it! Cheers.

PENCIL NUBS & BITS 04.20.09 - Banner Thunderbird Children's Hospital (created while at Studio Productions)

Banner Thunderbird Children's Hospital


View full image

Installing this week is the new Banner Thunderbird Children's pediatric ward. The newly designed children's ER will be using illustrations that I developed. The illustrations help celebrate community service workers and areas of local interest. The area has 11 separate rooms for healing and examination, a greeting area and nurses station. I'll post photos when they become available. It should prove to be a positive enriching environment for the kids and staff.

PENCIL NUBS & BITS 04.10.09 - Cartoonity

Cartoonity


This month the boys at Lunchbox Collective are developing an extrodinary website that will allow users to collectively contribute to the creation of a recurring comic strip. This has never been done before and the results should be amazing to watch. I developed the logo and peripheral icon set as well as the first pack of characters that will launch this month. I'll be sure to be tweeting this when it finally goes live. Sign-up and start creatin' at Cartoonity!

PENCIL NUBS & BITS 02.7.09 - Master Chief

Master Chief


I'm not too sure how I want to approach this illustration. Ink or vector? Each option has it's advantages. Maybe both?

PENCIL NUBS & BITS 01.20.09 - Twitterbug

Kono Magazine


View full image

On this historic day of change, I had to change my twitter page. My VW was a perfect vessel for this new administration of 2009. Enjoy and send me a tweet to tell me what you think.

PENCIL NUBS & BITS 12.18.08 - Kono Magazine - The Widget Machine.

Kono Magazine


View full image

A return to the Kono camp. This time the widget machine has gone awry. Can you count how many widgets have been popping out of the widget machine all day?

PENCIL NUBS & BITS 11.30.08 - Kono Magazine - Toy Room.

Kono Magazine


View full image

Kono is at it again. This time we are in the toy room, how many toys can you find? Twenty? Thirty? You count.

PENCIL NUBS & BITS 10.22.08 - Teddy Gyros - Childrens book.

Teddy Gyros - Kid Vampire Slayer, by Michael Sortino


View full image

Evil has a new archenemy! This is a cover that I illustrated and designed for Author Michael Sortino. Teddy Gyros, Kid Vampire Slayer, Book One will be available soon.

PENCIL NUBS & BITS 09.15.08 - Kono Magazine - Map Ultimo.

Kono Magazine


View full image

Kono Magazine continues to challenge kids minds with more ways to "Find the Objects". On this ultimate Map we need to find all the weapons and power-ups.

PENCIL NUBS & BITS 08.28.08 - Kono Magazine - In the Lab.

Kono - In the Lab

A recent illustration I made for Kono Magazine depicts a mad scientist in his lab, several creatures and objects are hidden throughout. This was a fun one to make.

PENCIL NUBS & BITS 06.15.08 - Eco Hatchery - Green Home. Healthy Earth.

Eco hatchery

Late last year I was asked to assemble some ideas that would result in a corporate mark for Eco Hatchery. A unique new green company in that they not only provide you information on how to reduce your home carbon footprint but they also supply you with a "weekend action pack" to get you started! It's a ripe time for them to introduce a product like this to the general public. The design experience was very fulfilling as I worked in tandem with the principles to reach this desired logo and package design. Look for them online, I'm sure they're gaining speed even as you read this.

PENCIL NUBS & BITS 05.11.08 - John Paul II Resource Center

John Paul II Resource Center Logo

I was commissioned to create a logo that depicts the late John Paul the II for the Resource Center in Phoenix, AZ. I chose to use the typeface "Charlemagne" for it's permanence and also "Copperplate Gothic" as the secondary typeface. I have seen Copperplate used everywhere and have never tried it due to its overuse. However, I still love it. I'm glad for this choice as it anchors the logo nicely.

PENCIL NUBS & BITS 04.20.08 - KONO

Kono Magazine


Kono Magazine continues to have me illustrate the "Find The Object" section. This issue was the "April Fool's" edition. This is the "Fool's Factory". See if you can find the jack-in-the-box, key, whoopee cushion, and deck of playing cards. And, of course the word, "fools."

PENCIL NUBS & BITS 03.17.08 - KONO

Kono Magazine


I was asked to illustrate the "Find The Object" section for Kono Magazine. This illustration supplements their "Green- Eco Friendly" issue. Along with trying to find Jono their character which you already see, kids need to find a recycle logo, wind and paper! This will be a regular installment for Kono. I'll share more as the months unfold.

PENCIL NUBS & BITS 02.28.08 - Evo Swim School

Evo Swim School


Evo Swim School asked me to illustrate an icon set for each of their swim classifications. These will be used in their upcoming ad campaigns. Each class of swimmer will have their own animal. The tots begin with the starfish and move up in rank to dolphin. These were challenging but in the end, colorful and fun.




Portfolios


		

This is a glimpse of some of my professional and experimental work.

Logos
Illustration
Interactive
Environmental
Sketchbook
Home

Curriculum Vitae

View CV

Reach me here

Twitter, stevejtansly Linked In, Steve Tansley Steve Tansley, AIGA

Blogs

2005 - 2007

My VW Pages

Alot of people ask me about my car.
It's just plain fun. Read about it here.

My VW Blog

Downloads

Here are some take home MAC icon sets, enjoy.
iconset.gif
iconset2.jpg

Influences

These are people in my life who have
had a major influence upon me and my
work. I owe them much.

Bob McLaughlin